On this episode of the Two Bucks Podcast, Brian talks with Jaden Miller about building long range precision rifles!

In this podcast episode, Brian Krebs interviews Jaden Miller from West Elk Precision, discussing the intricacies of custom rifle building and the entrepreneurial journey behind starting a firearms business. Jaden shares his background in long-range shooting, the transition from a stable job to full-time entrepreneurship, and the financial decisions that shaped his business. The conversation delves into the technical aspects of rifle building, including barrel manufacturing and quality control, while also touching on personal experiences and the challenges of running a business in the firearms industry. In this conversation, Jaden Miller and Brian Krebs delve into the intricacies of rifle components, emphasizing the importance of quality stocks and actions for improved shooting stability and accuracy. They discuss recoil management techniques, the significance of proper shooting techniques for long-range accuracy, and the balance between upgrading equipment and honing shooting skills. The dialogue highlights the nuances of custom rifles versus factory models, providing insights for both novice and experienced shooters.

In this conversation, Jaden Miller discusses the intricacies of building custom rifles, the challenges of communicating their value to potential customers, and the importance of content marketing in driving sales. He emphasizes the need for customer engagement through direct communication and education, as well as the complexities of managing customization options for his products. The discussion also touches on market segmentation, sponsorship opportunities, and the role of SEO in promoting his business. In this conversation, Jaden Miller and Brian Krebs delve into the intricacies of custom rifle building, discussing various cartridges, the advantages of bolt action rifles, and the ethical considerations of hunting. They explore the versatility of the 6.5 PRC, the balance between traditional and modern cartridges, and the importance of comfort and recoil management in rifle design. The discussion also touches on the outdoor entrepreneurship landscape and the community surrounding hunting and shooting sports.

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